Software Features that Drive Business Impact for Travel Agencies

As a travel agent, you understand the importance of streamlining your business operations in order to provide the best experience for your customers. With many software options available on the market, it can be overwhelming to determine which features will have the greatest impact on your business.

This is where TripMatrix comes in. Our cloud-based software is designed specifically for travel agencies and includes a range of features that will improve efficiency, customer experience, and ultimately, your bottom line. As you consider which software to move forward with, we recommend focusing on the following software features that will have the greatest impact on your day-to-day experience. 

6 Software Features to Look for in Your Next Travel Agency Software

1. Customer Relationship Management (CRM)

One of the key features of TripMatrix is our customer relationship management. This feature allows you to easily manage your contacts and accounts, making it easy to keep track of all your customers’ information in one place. This is especially useful for travel agencies, as it allows you to keep track of your customers’ travel preferences, offers & bookings, and any tasks that you currently need to complete for the customer.

2. Inventory Management

Inventory management is a crucial aspect of any travel agency. With TripMatrix, you can easily keep track of all your products and services in one convenient place. Our system allows travel agents to add and manage all the products and services which can later be used to piece together custom trips and packages. This makes it easy to create custom trips for your customers, as well as promote pre-packaged trips directly on your website. 

3. Trip Builder

Beyond having an inventory of all individual aspects of a trip, such as accommodation options and experiences, you need a way to pull these products into fully fleshed-out itineraries ready for your customers. Your software should allow you to create trips in two ways.

1. Pre-defined trips are full itineraries that are ready for your customers to book. These can be created in advance by your travel agency using your database of existing products and services or you can add new items.

These trips are a great option for customers who are looking for a hassle-free vacation experience and are happy to go with a pre-planned itinerary. If they need any small amendments to the pre-planned trip, the TripMatrix software allows you to customize the package to fit their needs. 

2. Custom-created offers, on the other hand, allow your customers to customize their trip based on their specific requirements and preferences. This option is great for customers who want to tailor their vacation experience to their specific interests.

Your software should allow you to easily create custom offers based on your customers’ requests, including their preferred destination, budget, and any special requests. With TripMatrix, it’s easy to create these custom packages and automatically have the tool calculate the selling price and profit margin.

 

Trip Builder

 

Having the ability to create and track both predefined trips and custom-created offers in one place allows you to cater to a wider range of customers and gives you the flexibility to meet the specific needs of each individual client. This, in turn, can help you build a more successful and sustainable business.

Learn more about this subject in The Complete Guide to Building a Tour Package.

4. Payment Processing

Accepting payments from your customers is an essential part of running any travel agency. TripMatrix includes a payment feature that allows you to easily process and track payments from your customers directly in the tool, ensuring that you can complete bookings smoothly and efficiently. 

TripMatrix payment module

5. Software Adaptability

In today’s fast-paced world, it’s important for your software to be able to adapt to the changing needs of your business. TripMatrix is designed to be adaptable and flexible to meet the specific needs of your travel business. It also grows with you. As a small niche travel agency or a large group of agents, TripMatrix can accommodate your needs with no upfront costs or monthly fees to use the software.

Learn more about our unique pricing model here.

6. Connected Sales Funnel

The last key component necessary to run your business efficiently is a connected and automated sales funnel to help you drive traffic to your site and bring in new clients. TripMatrix does just that with an included web booking engine that functions as a sales funnel for your agency.

This feature allows your customers to easily browse your promoted trip packages online and send you an inquiry. The tool automatically adds your promoted trip packages to your website and sends you a notification when a potential client requests further information. 

Conclusion

Choosing the right software for your travel agency is an important decision that will have a lasting impact on your business. TripMatrix is designed specifically for travel agencies and includes a range of features that will improve and simplify your ways of working. 

If you are interested in learning more about how TripMatrix can help your business, we would be happy to set up a personalized call with you to walk through each of the above features and how they can empower you to build the agency of your dreams.